Currently in pilot with enterprise teams

From business intent to production.
In the systems your business runs on.

Nothing reaches production without being explained, approved and owned.

app.rubbr.ai / execution
Rubbr execution view: a software change moving through governed delivery phases
The reframe

Code generation was never the bottleneck.

The cost of changing enterprise software was never typing the code. It is knowing what to change, where, and what breaks. Most AI tools generate first and try to recover context after. Rubbr does the opposite.

Most AI coding tools todaycode-first
Requestchange to make
Recover contextpartially, non-deterministically
Generate codeplausible-looking diff
Unreliable outputgaps, hallucinations, regressions

Understanding must come before generation. Not after.

Rubbr's approachcontext-first
Understandthe system, end to end
Requestchange to make
Grounded generationwith evidence and impact
Reliable changetraceable, reviewable, shipped
<18%
AI agents succeed on fewer than 1 in 5 real software engineering tasks on actual production codebases. On greenfield code, AI is dazzling. On real systems, it is not. That gap is exactly where Rubbr operates.Source: SWE-bench Pro, arXiv 2025. Large enterprise codebases, no test leakage.
One change, end to end

Watch one request become production software.

A product owner makes a request. Here is how Rubbr turns it into approved, governed implementation.

Incoming intent · Incident ResponsePage the right on-call person within 3 minutes of a real Sev-1. We keep missing incidents under false-positive storms.
01
Specify

Rubbr asks the questions a senior engineer would.

Which signals count as independent, and what service, region and runbook must travel with the incident once it fires?

app.rubbr.ai / specification
Rubbr specification view for a governed user story
02
Map impact

Every impacted service and dependency is visible first.

Rubbr maps the services, adapters and external dependencies the change touches.

app.rubbr.ai / context
Rubbr context view showing affected services, dependencies and risk
03
Artifacts

PRD, ADR and tests. Generated, reviewed, owned.

PRD, ADR and test artifacts are generated as reviewable inputs before implementation starts.

app.rubbr.ai / artifacts
Rubbr artifact view with a generated PRD for review
04
Plan

The implementation plan is reviewed before code is generated.

Rubbr proposes the exact file changes and waits for human approval before a line of code is generated.

app.rubbr.ai / orchestrator
Rubbr orchestrator view showing a planned implementation before code generation
05
Code

Approved work is generated inside the boundaries the model defines.

Rubbr generates file by file, shows progress live, and keeps humans in control of the next gate.

app.rubbr.ai / codegen
Rubbr code generation view showing governed implementation progress and approval controls
06
Audit

Delivery and accountability are the same record.

Who created, who approved, when agents ran: the audit trail stays attached to the change.

app.rubbr.ai / governance
Rubbr audit log showing approvals, agent runs and phase transitions for the same governed change
The living model

Your system is better understood after every change.

Every change Rubbr ships feeds the living model of your application: the business rules, the dependencies, the decisions and the reasons behind them. The more you deliver, the more your system knows about itself. And that knowledge answers to everyone.

Product owners, product managers and domain experts get engineering-level answers in seconds: which components are affected, why a rule exists, what breaks if something changes. No ticket, no waiting, no pulling an engineer out of deep work.

Ask Rubbr
  • Where is Sev-1 auto-detection implemented? 3 services · 14 files
  • Which components page PagerDuty? 2 services
  • What happens when three telemetry signals breach? rule trace
  • Which components change if we add a new SLO source? impact map
  • Why is the correlation window 60 seconds? ADR-117
Who delivers

More people ship. Engineers do harder work.

Rubbr does not replace your engineering organisation. It reallocates it. Software delivery becomes a multi-stakeholder activity, inside guardrails your engineering leaders define.

Product Owners

Drive software evolution.

Request, validate and ship change through structured intent, without navigating the codebase or queueing behind a sprint.

Architects

Maintain coherence.

Validate decisions before implementation. Catch drift before it becomes debt.

Engineering Leaders

Define the guardrails.

Change classes, blast radius, approval gates. Every agent supervised, every change traceable, every action auditable.

Product Managers

See before deciding.

Impacts, constraints and dependencies are visible before a change is requested. Better decisions, fewer surprises.

Developers

Focus on the hardest engineering.

Architecture, performance, security, complex integrations. Not translating intent, and not rediscovering how the system works for the hundredth time.

Rubbr creates the software memory. Every stakeholder operates on it.

Who it's for

Built for organisations where software is business-critical.

Nobody can tell me what breaks if we touch it.

The revenue monolith

Fifteen years of business rules, none of them written down.

Only two engineers understand that module. One just resigned.

The knowledge bottleneck

Systems maintained by memory instead of by record.

The auditor asked who approved the changes made by AI. We didn't have a good answer.

The accountable core

Where every change to production must be explainable and owned.

Rubbr is not for teams chasing speed without governance. It is for organisations where every change carries consequences.

See it run on your codebase.

A 30-minute walkthrough on a real system. Free your engineers and empower your product owners.

LLM-agnostic · Runs on European models by default · No data leaves your jurisdiction